Author Archive for GoingEcoGreen
Energy Efficient Homes: Cheaper To Own, More Expenive To Buy. Why?
Krista and Micah Fuerst were looking near here to buy their first place together, and had narrowed it down to two houses: One built 25 years ago, the other brand new and built to strict energy efficiency standards. The couple’s choice was easy: They picked the Energy Star home, which the U.S. had certified because [...]
Going Green In Portland And Growing Vertical In A Bid For Energy Savings
Urban gardening used to seem subversive. People planted tomatoes in public parks, strung their hops to rooftops to make homebrew and reclaimed empty lots as community farms, never mind the property owner.
Yet here in one of the more thoroughly tilled cities in America, subversive has come full circle: the federal government plans to plant its [...]
Finding The Green Job Of Your Dreams
The times they are a changin’. The U.S. economy isn’t what it used to be, and old jobs are becoming old hat. But new technologies and shifting priorities are creating opportunities for job-seekers, especially if you want to make a living while leaving a lighter footprint on the planet.
Our own HotJobs points out several top [...]
Parasitic Wasps May Hold Pesticide, Genetic Secrets
They are almost too small to see, but parasitic wasps possess a powerful poison and unusual genetic makeup that could give them outsized scientific importance, according to US researchers.
A group of scientists who sequenced the genomes of three parasitic wasp species say their work has revealed that the tiny insects have features useful for both [...]
Audi Scores Some BIG Green Points
Audi showed up at this year’s North American International Auto Show with some impressive hardware. Not just the cars that they are showing, but also the award for the 2010 Green Car of the Year, which was awarded to the Audi A3 TDI at the LA Auto Show. And today, Audi unveiled their E-tron [...]
California Learns Importance Of Going Green
After three years of drought, Southern California is learning to go green by going brown.
Across the semi-arid region that is home to more than 20 million people, restrictions on water use in homes and businesses imposed this year have produced a 15% savings, regional water officials say.
Leading the way has been Los Angeles itself, where [...]
Go Green, Hoard Green, Steal Green
As the Copenhagen climate conference continues, what better time to revisit an old favorite here at Neuroworld: The Al Gore’s Giant Fraggin’ Mansion Effect. You may remember, from the study recounted in that post, the concept of “moral self-regulation.” Basically, the idea is that if we are in a state of mind where we think [...]
Going Greener By Going Bigger: Does It Work?
Buses are greener than cars, and apartment buildings are greener than houses. But is a 747 greener than a Cessna? Is an interstate greener than Route 66? Is a 55 inch flat screen greener than a 20 inch tube television? Is a cruise ship greener than a pontoon boat?
There’s been some focus on going green [...]
McDonald’s Makes Its Logo More ‘Green’ In Europe
BERLIN – McDonald’s is going green — swapping its traditional red backdrop for a deep hunter green — to promote a more eco-friendly image in Europe.
About 100 German McDonald’s restaurants will make the change by the end of 2009, the company said in a statement Monday. Some franchises in Great Britain and France have already [...]
Going Green Now More Important Than Ever
Co-author of the best-selling book Green to Gold, Winston’s bringing some cool points to our attention just before the UN conference in Denmark essentially determines the fate of the planet (gulp).
I’m not going to lie: it’s a little confusing to get your head around. First, Winston discusses smaller companies’ decision to put green issues to [...]